The ItemGold brand
A quiet digital vault with a dragon at the door. This is the visual and verbal system that keeps every ItemGold touchpoint recognisable.
One mark, two levels of energy
The wordmark is our clearest signature. The dragon symbol is the compact version for places where the full name cannot breathe, such as avatars, app icons, and small navigation surfaces.
Built to feel calm, fast, and protected
Guard the trade
The dragon is a promise of protection, not decoration. It belongs where trust, delivery, and recovery matter.
Use energy with intent
Orange marks the action or idea that matters most. Product art and game worlds carry the rest of the color.
Speak player to player
Our voice is direct, warm, and fluent in games. Prices, risks, and delivery terms always stay plain.
A mascot with a job
Our dragon appears at meaningful moments: welcoming a player, explaining protection, recovering from an error, or celebrating a completed trade. It never competes with the product a player came to find.
A small palette with a clear hierarchy
Primary typeface
Outfit
Loot moves fast. Trust stays visible.